2025.6.30 Shopee Seller Digest

1.Shopee Thailand Station sells 60,000 children's DIY plush wires per month

Shopdora data observation: สีลวดกำมะหยี่ DIY สำหรับงานฝีมือ is a colorful plush iron wire product suitable for handicraft DIY, with monthly sales of 60,907 pieces, becoming the No. 1 best-selling product in the stationery-art supplies-other categories. Since it was launched on June 27, 2024, it has been loved by handicraft enthusiasts for its diverse colors and practicality, and is suitable for further promotion in the DIY and handicraft markets.

2.Strict control of e-commerce promotions from July! Vietnam stipulates that discounts must not exceed 50%

From July 1, 2025, the "super low discount" promotion chaos on Vietnamese e-commerce platforms will be strictly restricted. According to Notice No. 39 issued by the Ministry of Industry and Trade on June 22, the promotional discounts of goods and services by enterprises shall not exceed 50% of the original price, and the total value of the goods involved in the promotion shall not exceed 50% of the total inventory. This means that the "virtual price reduction" behavior of up to 80% to 90% that was common in the past will be prohibited.

3.Malaysia includes tangerines and dates in the sales tax exemption

The Malaysian Ministry of Finance issued a statement on June 27, announcing that Prime Minister and Finance Minister Anwar Ibrahim decided to include tangerines and dates in the sales tax exemption items after considering the opinions of all parties. The day before, Anwar had announced that apples and oranges would be exempted from tax, emphasizing that the Ministry of Finance's decision would not be easily changed, and made it clear that other imported fruits would not be exempted from tax.