2026.03.05 TikTok Shop Southeast Asia to Restrict Inactive or Misleading Videos from March 30

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01. TikTok Shop Southeast Asia to Restrict Inactive or Misleading Videos from March 30

TikTok Shop's Southeast Asia cross-border platform has announced new content restrictions effective March 30, 2026. Merchants who post five or more videos deemed "inactive" or "misleading" within a seven-day period will trigger a publishing limit. Once the limit is activated, the merchant will only be allowed to publish a maximum of seven TikTok Shop videos over the following seven days. Any attempts to post beyond this quota will result in the product links within those videos being automatically hidden. This policy aims to improve content quality and user engagement on the platform, pushing sellers to create more valuable and authentic content for consumers.

02. Shanghai Pudong Airport Welcomes Maersk Air Cargo's Inaugural Flight

Maersk Air Cargo's flight CP251, laden with goods, has successfully landed at Shanghai Pudong Airport, marking the official launch of its first route within China. The service will operate twice weekly using Boeing 777 freighters, connecting Shanghai Pudong Airport with Milan Malpensa Airport in Italy. This new air corridor is set to enhance the transport of high-value, time-sensitive cargo such as pharmaceuticals, perishables, and冷链 goods. For cross-border e-commerce sellers, especially those in the Yangtze River Delta region, it provides a more robust and efficient "Air Silk Road" for exporting goods to European markets.

03. TikTok Shop Thailand to Include Platform Subsidies in Transaction Fee Base from March 21

TikTok Shop Thailand's cross-border platform has issued a key update regarding its transaction fee calculation. Starting 00:00 (GMT+7) on March 21, 2026, the fee base will be adjusted, though the platform's commission rate remains unchanged at 3.21%. Previously, the fee was calculated as `(Buyer's Actual Payment Amount − Buyer Refund Amount) × 3.21%`. Under the new rule, the formula changes to `(Buyer's Actual Payment Amount + Platform Subsidy Amount) × 3.21%`. This means sellers' transaction fees will now be calculated on a larger amount that includes any vouchers or discounts provided by TikTok Shop, potentially increasing their operational costs.

04. Government Work Report Advocates for Expansion and Upgrade of Cross-Border E-commerce and Overseas Warehousing Model

The Chinese government's annual work report, outlining tasks for 2026, emphasizes fostering new drivers of trade growth. A key focus is promoting the expansion, upgrade, and standardized development of the "cross-border e-commerce plus overseas warehouse" model. The report also calls for strengthening international delivery and logistics systems, expanding trade in intermediate goods, and developing digital and green trade. This high-level policy direction signals continued government support for the cross-border e-commerce sector, encouraging businesses to optimize global market layouts and integrate domestic and foreign trade.

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