How to Find the Right Shopee Keywords:A shopee keyword tool that you must have
When Shopee shifted its advertising model to GMV MAX, sellers lost the ability to manually select ad keywords.
Now, the system automatically analyzes and selects the keywords to promote your listings.
At first glance, this sounds convenient — no more guesswork!
But here’s the truth: keywords are more important than ever.
Why?
Because even though Shopee’s system now picks the keywords automatically, it still relies on the keywords embedded in your listing content.
So, “you can’t select keywords” doesn’t mean “keywords don’t matter.”
In fact, the algorithm now decides who gets visibility based on whose listings have the most relevant, well-optimized keywords.
Let’s break down how to accurately identify and use the right Shopee keywords using real data. 🚀
1. Leverage Shopee’s Search Suggestions
When typing a product name in Shopee’s search bar, suggested keywords pop up below. These reflect real shopper behavior—many click these to browse. Use them!
⚠️ Tip: Don’t make keyword or ad adjustments too frequently.
The All-site Ads algorithm typically needs 7–14 days of learning before it stabilizes.
Once the system finishes this learning phase, you can fine-tune your keyword setup based on the data trends.
2. Use Big Data Keyword Tools for Discovery
In Shopdora > Keyword Mining,
you can search by site, category, or keyword seed (such as brand name or product root word)
to see detailed Shopee keyword traffic data — including search volume, growth trends, and competition level.
Shopdora is one of the most practical Shopee analytics tools available today.
It’s designed for sellers who want deeper insights into Shopee search data — ideal for keyword planning, product research, and competitive benchmarking.
If you’re serious about growing visibility, this Shopee keyword research tool is a must-have.
3. Reverse-Engineer Competitors’ Keyword Strategies
Drop your competitor’s product link into Shopdora > Traffic Words Analysis,
and you’ll instantly see which keywords are driving clicks and traffic.
Here’s how to interpret what you find:
- Traffic Keywords – The main keywords bringing in clicks; usually your high-volume “core” or “broad” terms.
- Non Keywords – Words your competitor used that didn’t bring much traffic. Look for those with rising search volume over the past 30 days — these are hidden gems.
- Unused Hot Keywords – Category hot keywords your competitor hasn’t used yet. Target long-tail versions of these if they match your product description and show positive growth trends.
This data-driven approach is what separates strong sellers from average ones — you’re not guessing keywords; you’re using real traffic data to make keyword decisions.
4. Keep an Eye on Shopee Market Reports
Shopdora’s blog regularly publishes market reports and product selection updates,
which often include the latest official trending keywords from Shopee.
Checking these reports regularly gives you a reliable view of what’s trending on your target marketplace.
Conclusion: Shopee’s Algorithm Changed, But Keyword Logic Didn’t
Shopee’s shift from “manual keyword targeting” to “automated ad selection”
may seem like it puts control in the system’s hands —
but in reality, it’s testing how deeply sellers understand keyword strategy and search logic.
It’s no longer about who spends more.
It’s about whose listings are better optimized for the algorithm.
The system doesn’t care how you tweak ads — it cares how well your keywords match buyer intent.
To win in the new Shopee advertising era, you don’t need the biggest budget —
you need the sharpest data insight and the right tools.
Keyword precision = higher visibility = more sales.
Shopee may be automated now, but smart sellers still win through data.
✅ Recommended tools mentioned:
Shopdora – A complete Shopee data analysis tool for product research, keyword mining, and traffic analytics.
Perfect for sellers who want to uncover high-performing keywords, track competitors, and make smarter, data-backed marketing decisions.