Shopee Brazil Weekly Hot Keywords(Product) Report — January 28, 2026

Shopee Brazil Weekly Hot Keywords(Product) Report — January 28, 2026

Data Source: Shopee Seller Hub


🧭 Weekly Market Overview

In the week of January 28, 2026, search demand on Shopee Brazil shows a strong focus on women’s fashion, home & lifestyle essentials, and seasonally relevant household products. Dresses, women’s apparel, and home accessories continue to attract consistent traffic, while practical daily-use items such as water bottles, fans, and bathroom organizers are gaining visibility.

This week’s keyword mix reflects a balance between style-driven purchases and functional household demand, offering solid opportunities for sellers across multiple categories.

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Keyword (Portuguese)English Translation
sandalia femininawomen’s sandals
vestido longolong dress
croppedshort top
garrafa de aguawater bottle
vestido midimidi dress
camisa sao pauloSão Paulo shirt
conjunto femininowomen’s suit
ventiladorfan
suporte para banheirobathroom rack
decoracao de quartobedroom decoration

🖼️ Keyword Product Screenshot Showcase

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  1. sandalia feminina (women’s sandals)
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  1. vestido longo (long dress)
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  1. cropped (short top)
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  1. garrafa de agua (water bottle)
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  1. vestido midi (midi dress)
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  1. camisa sao paulo (São Paulo shirt)
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  1. conjunto feminino (women’s suit)
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  1. ventilador (fan)
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  1. suporte para banheiro (bathroom rack)
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  1. decoracao de quarto (bedroom decoration)
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💡 Market Insights & Seller Observations

1. Dresses Remain a Core Traffic Driver

Keywords such as vestido longo and vestido midi indicate ongoing demand for women’s dresses suitable for both casual and semi-formal occasions.

Seller takeaways:

  • Highlight fabric, fit, and length clearly in titles
  • Use lifestyle images to show real wearing scenarios
  • Offer multiple color options to increase conversion

2. Women’s Apparel & Matching Sets Gain Attention

Search interest in conjunto feminino and cropped suggests buyers are actively looking for coordinated outfits and trend-driven tops.

Optimization tips:

  • Emphasize “set” or “matching outfit” in product titles
  • Add close-up images for material and stitching
  • Bundle tops and bottoms when possible

3. Practical Home & Seasonal Products Are Rising

Items like ventilador, garrafa de agua, and suporte para banheiro show increasing relevance as consumers focus on daily comfort and home organization.

What sellers should do:

  • Clearly display size, capacity, and installation details
  • Use comparison images to show before/after usage
  • Highlight durability and ease of use

4. Home Decoration Continues to Deliver Stable Demand

The keyword decoracao de quarto reflects steady interest in bedroom upgrades and aesthetic improvements.

Selling angle:

  • Use clean, styled room photos
  • Emphasize versatility and easy installation
  • Target impulse buyers with affordable price points

🧾 Summary

This week’s keyword trends on Shopee Brazil highlight a market driven by women’s fashion staples, coordinated outfits, and functional home products. Sellers who focus on clear product positioning, strong visuals, and practical selling points are well-positioned to capture organic search traffic and improve conversion performance.

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