Shopee Malaysia Weekly Hot Keywords(Product) Report — January 28, 2026

Data Source: Shopee Seller Hub

🧭 Weekly Market Overview

For the week of January 28, 2026, search behavior on Shopee Malaysia reflects a strong concentration on fashion essentials, festive apparel, and practical lifestyle products.

Women’s traditional wear, footwear, watches, and storage-related products continue to generate stable interest, while early demand for Hari Raya–related fashion is beginning to emerge in search trends.

🔥 Top Trending Keywords (Bilingual Reference)

🖼️ Keyword Product Screenshot Showcase

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1. tumbler (insulated tumbler)

2. heels (high heels)

3. baju kurung (traditional women’s wear)

4. keychain (keychain)

5. kasut lelaki (men’s shoes)

6. jam tangan perempuan (women’s watch)

7. jam tangan lelaki (men’s watch)

8. almari baju (wardrobe)

9. kasut perempuan (women’s shoes)

10. baju raya perempuan 2026 (women’s Raya outfit 2026)

💡 Market Insights & Seller Observations

1. Festive & Traditional Fashion Is Gaining Early Momentum

Search interest in baju kurung and baju raya perempuan 2026 suggests that shoppers are beginning to prepare for upcoming festive seasons well in advance.

Seller takeaways:

• Highlight fabric, comfort, and cultural styling
• Use “Raya 2026” positioning early for SEO advantage
• Offer size-inclusive and color-variant options

2. Footwear Remains a Core Demand Category

Keywords like heels, kasut lelaki, and kasut perempuan indicate consistent demand across both men’s and women’s footwear segments.

Optimization tips:

• Emphasize comfort, heel height, and material quality
• Use lifestyle images showing real wearing scenarios
• Clear sizing charts help reduce return rates

3. Watches Continue to Perform as Lifestyle & Gift Items

Both women’s and men’s watches remain highly searched, reflecting steady interest for daily wear and gifting purposes.

What works well:

• Clean product visuals with close-up dial shots
• Clear descriptions of movement type and water resistance
• Minimalist designs appeal to a broad audience

4. Practical Home Storage Products Stay Relevant

The keyword almari baju highlights ongoing demand for home organization and storage solutions.

Seller focus points:

• Highlight storage capacity and space-saving benefits
• Provide clear assembly instructions
• Before-and-after visuals improve conversion

🧾 Summary

Shopee Malaysia’s keyword trends for January 28, 2026 show a market driven by fashion readiness for upcoming festivals, footwear staples, and functional lifestyle products.

Sellers who prepare early for festive demand, maintain clear product positioning, and align listings closely with search intent will be better positioned to capture organic traffic and seasonal growth opportunities.