Shopee Vietnam Weekly Keywords Report — December 18, 2025

Shopee Vietnam Weekly Keywords Report — December 18, 2025

(All data sourced from Shopee seller center.)


🧭 Introduction

Welcome to this week’s Shopee Vietnam Weekly Keywords Report, highlighting the top 20 most-searched product keywords across lifestyle, fashion, electronics, home appliances, beauty, and automotive accessories.

This week’s data shows continued momentum in car accessories, men’s apparel, weather-related products, and small home essentials, reflecting both year-end shopping behavior and seasonal demand in Vietnam.

All keyword rankings are not listed in order of priority.

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(Ranking not in order of priority)

Keyword (VN)English Translation
tàu sạc nhanh ô tôcar fast charger
áo polo nammen’s polo shirt
giày đá bóng nammen’s soccer shoes
áo khoác nữwomen’s jacket
áo mưaraincoat
tủ sấy quần áoclothes dryer
giá đỡ laptoplaptop stand
bông tẩy trangcotton pads
dây đeo điện thoạiphone strap
đèn ngủlamp

🖼️ Keyword Product Screenshot Showcase

(Below is the product image placement section — one blank line per keyword.)

  1. tàu sạc nhanh ô tô (car fast charger)
Keyword Data - tàu sạc nhanh ô tô
tàu sạc nhanh ô tô
  1. áo polo nam (men’s polo shirt)
Keyword Data - áo polo nam
áo polo nam
  1. giày đá bóng nam (men’s soccer shoes)
Keyword Data - giày đá bóng nam
giày đá bóng nam
  1. áo khoác nữ (women’s jacket)
Keyword Data - áo khoác nữ
áo khoác nữ
  1. áo mưa (raincoat)
Keyword Data - áo mưa
áo mưa
  1. tủ sấy quần áo (clothes dryer)
Keyword Data - tủ sấy quần áo
tủ sấy quần áo
  1. giá đỡ laptop (laptop stand)
Keyword Data - giá đỡ laptop
giá đỡ laptop
  1. bông tẩy trang (cotton pads)
Keyword Data - bông tẩy trang
bông tẩy trang
  1. dây đeo điện thoại (phone strap)
Keyword Data - dây đeo điện thoại
dây đeo điện thoại
  1. đèn ngủ (lamp)
Keyword Data - đèn ngủ
đèn ngủ

💡 Seller Insights & Strategy

1. Automotive Accessories Remain a Core Traffic Driver

Car fast chargers continue to rank among the top searches, driven by daily commuting needs and mobile device usage.

Seller focus:

  • Highlight fast-charging protocols (PD / QC).
  • Emphasize compatibility with multiple car models.

2. Men’s Fashion & Sportswear Stay Strong

Men’s polo shirts and men’s soccer shoes remain popular, reflecting strong interest in casual wear and sports-related apparel.

Suggestions:

  • Promote breathable fabrics and comfort-focused designs.
  • Use lifestyle images related to sports and daily wear.

Keywords such as women’s jackets and raincoats show clear seasonal influence.

Seller actions:

  • Emphasize waterproof, windproof, and lightweight features.
  • Bundle rain-related items (raincoat + waterproof bag cover).

4. Home Appliances & Work-from-Home Accessories Maintain Demand

Clothes dryers and laptop stands remain in demand among urban households and remote workers.

Tips:

  • Promote compact size and energy efficiency.
  • Highlight ergonomic benefits for laptop accessories.

5. Beauty, Tech Accessories & Home Essentials

Items like cotton pads, phone straps, and night lamps continue to attract stable traffic from everyday consumers.

Recommendations:

  • Offer bundle sets for beauty essentials.
  • Highlight aesthetic design and soft lighting for lamps.

🧾 Conclusion

This week’s Shopee Vietnam keyword trends highlight consistent demand across:

  • Automotive accessories
  • Men’s apparel & sportswear
  • Seasonal outerwear & rain protection
  • Compact home appliances
  • Beauty, tech, and home essentials

Sellers who prioritize functional value, seasonal relevance, and clear visual presentation will be best positioned to capture ongoing year-end traffic on Shopee Vietnam.

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