The Smart Seller’s Cheat Sheet: Shopee Products Optimized for YOU
Learned so many product research ideas and methodologies online, also seen lots of different types of product selections, but unsure which one is right for you??
Today, shopdora Team will show you what kinds of products different types of Shopee sellers are choosing, helping you discover your own winning formula for product research! 🤩
01 Time & Energy Constrained Sellers
"Hey blogger, I'm a mom/student/side-hustler and don't have much time to stare at the screen all day. What should I do?"
These belong to the category of time and energy constrained sellers 👩💼🎓. Details below 👇🏻
Key Traits: Busy main job, cannot monitor store or respond quickly for long hours; seeks stable ROI and 'set-it-and-forget-it' operation style.
Core Challenges: Fragmented time availability, slow response speed, limited energy investment; must avoid 'flash-sale' items requiring intense maintenance.
Product Research Pitfall Avoidance: Steer clear of hot products needing real-time monitoring, rapid restocking, and quick fade-out after short-term popularity.
For these sellers, our team recommends selecting long-tail blue ocean products 🌊.
Why?: Consistent demand, stable orders, moderate competition, long lifecycle. No frequent strategy tweaks needed – maximizes limited operation time efficiently.
Such products have steady order-generating capability but haven't become explosive hits yet. They typically feature mid-range pricing, precise market demand, strong potential for reselling, and solid profit margins.
For individual sellers and small-to-medium stores, avoiding products with fierce competition and heavy capital involvement can effectively reduce risks and secure profits.
Open Shopdora > Products Research > All Products
Look for products with consistent daily orders of 8-10 units (≈240-300 monthly sales) and monthly sales growth rate above 10%:
02 Asset-Light/Low-Investment Sellers
"Blogger, I only do dropshipping – no factory or warehouse, can't afford dead stock! I panic about stockouts crashing my promotions. Can I even play this game?"
These belong to the asset-light/low-investment seller category 🧩. Details below 👇🏻
Key Traits: Limited startup capital, reliance on external suppliers (especially dropshipping), shallow inventory depth.
Core Pain Points: Supply chain risks (stockouts, unstable quality control), difficulty competing on price, fear of high return rates.
Product Research Pitfall Avoidance: Avoid capital-intensive, high-return-rate exploding hits in red ocean categories that demand extreme supply chain responsiveness and bargaining power.
For these sellers, our team recommends selecting rising new products 🔥
Why?: Leverage existing hype for quick volume growth, reducing cold-start costs. More flexible inventory depth requirements.
Look for new products showing: sharp short-term sales spikes, high sales growth rate, and rising rankings – indicating they've caught a trend wave (e.g., current hot events, influencer/celebrity promotions).
⚠️ Crucial: Always assess the hype duration – will it last a year/quarter/month or just a week?
Open Shopdora > Products Research> rising New Products
Add search filters as needed to view trending item lists in your category. Target products added within the last 3 months:
03 Newbie Sellers
"I'm a total newbie – just tell me what products I can pick with zero brainer wins!"
These belong to the rookie seller category 🧭. Details below 👇🏻
Key Traits: Limited startup experience, entering new markets (platforms/country sites), need proven success models to minimize risk.
Core Pain Points: Unfamiliar with platform rules/ads playbooks, new market anxiety, clueless product research direction, urgent need for replicable success cases.
Product Research Pitfall Avoidance: Avoid strategies requiring complex logic, deep capital, or exclusive resources.
For these sellers, our team recommends selecting Hottest Selling products in New Shops 💥
Why?: Learn market-validated (recently successful) tactics and product selections – lowest possible risk.
Mine exploding hits from recently opened competitor stores. These validate emerging market needs or new traffic tactics, with unsaturated competition – perfect for quick follow-ups.
A new store's rapid sales surge proves its products hit exact pain points or new traffic dividends (e.g., TikTok challenges, KOC seeding). Their content templates are directly reusable.
Open Shopdora > Products Research> Hottest Selling products in New Shops
Select your category to analyze competitor sales and product launches. Filter bestselling items that:
• Went viral within the last month
• Are from stores opened ≤6 months ago
Then analyze and resell them!
04 Factory-Owner Sellers
"I have my own production line, but struggle to keep up with market shifts – either lagging in modifications or developing blinded products that become dead stock. How to leverage factory advantages for precise explosive hits?"
These belong to the factory-owner seller category 🏭. Details below 👇🏻
Key Traits: Possess production line/mold development capabilities for quick small-batch modifications, but may lack market sensitivity or face high trial-and-error costs.
Core Issues: Direct production causing inventory pile-up; modification misalignment; patent infringement risks; disconnection from market demand.
Product Research Pitfall Avoidance: Avoid high-patent-barrier standardized goods (e.g. phone accessories), culture-specific non-standard items (e.g. religious attire), and short-lived viral products.
For these sellers, our team recommends selecting New Products from Big Sellers 🚀
Why?: Big sellers deeply understand markets with proven experience in picking winners. Study their newly launched hot items – especially customer praise/complaints – then upgrade! Bypass trial-and-error costs by rapidly producing better versions.
"Big Seller New Products" refer to recently listed items by top competitors with strong traffic momentum.
Leading sellers' picks undergo rigorous research and analysis. Reverse-engineering them builds winning product research strategies.
Open Shopdora > Product Research > New Products from Big Sellers
Select your category to analyze products that are:
• Listed within the last 1 month
• Launched ≤6 months ago
• Ranked in the Top 50 of their category
After identifying target products:
Open Shopdora > Sales Booster > Review Analysis
Click "Add Product", paste the product link, submit → auto-generates your review analysis report!
🔥 All 4 Seller Survival Kits Ready! Bookmark this 「Shopee Battle Map」now! 🤩