April 13, 2026 Shopee Malaysia Market Weekly Report: Fashion and Tech Dominate Trending Searches

Key Platform Policy & Logistics Update

A significant fee adjustment is now in effect for sellers using official services.

• Official Overseas Warehouse Commission Rate Adjustment: Effective January 1, 2026 (Beijing Time), the commission rate for Shopee Malaysia's Official Overseas Warehouse stores has been standardized at 15.12% (inclusive of tax).
  • Important Notes:
    1. The new rate applies only to orders generated on or after the effective date (January 1, 2026, Beijing Time).
    2. Sellers who adjust product prices between December 24, 2025, and January 6, 2026, will not be flagged for "false discounts" if the price change does not exceed the scope of this fee adjustment.

Platform Trending Search Terms

Consumer search behavior reveals strong demand in fashion, electronics, and home goods. A Shopee seller should consider these high-interest keywords for product titles and listings.

Note: List is in no particular order.

Cross-Border & Local Flash Sale Highlights

The report period (April 6 - April 13, 2026) highlighted popular items in both Cross-Border and Local Seller Flash Sales. While specific product data wasn't detailed in the provided text, the trending search terms above are a direct indicator of the categories performing well in these time-limited campaigns. Sellers are encouraged to align their flash sale nominations with these high-demand categories.

Prohibited Items - Category B Reminder

For every Shopee seller, compliance is crucial. The following is a non-exhaustive list of Category B prohibited items on Shopee Malaysia. Listing these can result in penalties.

• Arrows (arrowheads)
• Strong Magnets
• Pure Batteries (e.g., power banks, external batteries, individual button cells, high-capacity batteries >8000mAh)
• Candles
• Gun-shaped Ornaments
• Knife/Sword Models (Ornaments)
• Inflatable Balls
• Paint
• Powder
• E-cigarettes & Accessories (e-liquid, etc.)
• Alcohol-containing items (non-pure alcohol, e.g., alcohol swabs)
• Sprays
• Glue
• Medicated Patches (Moxa patches, foot patches, etc.)
• Tooth Powder
• Electric Balance Scooters
• Health Supplements
• Flammable Pigments, Bamboo Charcoal
• Food (including pet food)
• Incense (Moxa sticks, mosquito coils, sandalwood, joss sticks, etc.)
• Perfume, Essential Oils
• Lubricants, Engine Oil
• Desiccants
• Spices
• Electrical products that may accidentally activate during transit (causing light, heat, or sound)
• All Medicines
• Gambling Tools (playing cards, dice, chips, etc.)
• Adult Products
• Nail Polish (including gel polish)
• Nail Polish Remover
• Liquids (>200ml)
• All products containing marijuana/cannabis components (including but not limited to CBD, THC, Hemp, Cannabis)

Shop Feature Guide: Tools to Boost Your Sales

Shopee Malaysia provides powerful built-in tools to help the proactive Shopee seller drive sales outside of major platform campaigns.

Chat Broadcast

A marketing feature to send bulk messages to customized recipient groups.

• Benefits: Drive store traffic, reward buyers with exclusive promotions, and easily interact with customers.
• Learn More: [What is Chat Broadcast?] | [View & Improve Chat Broadcast Performance]

Shop Flash Sales (My Shop Shocking Sales)

Nominate your own products for limited-time sale events directly within your shop.

• Benefits: Increase product impressions and improve conversion rates by maximizing traffic from store visitors.
• Learn More: [Shop Flash Sales Introduction]

Bundle Deals

Create product bundles and offer discounts on the set.

• Benefits: Attract more clicks, sell more items per transaction, and increase overall sales volume.
• Discount Types: Percentage off, fixed amount off, or special bundle price.
• Learn More: [Bundle Deals Introduction] | [How to Create Bundle Deals] | [Bundle Deal FAQs]

Add-on Deals

Encourage buyers to purchase more by offering add-on items or free gifts with specific products.

• Benefits: Products gain an "Add-on Deal" or "Free Gift" tag, attracting more clicks, creating an easy shopping experience, and increasing the number of items per order.
• Learn More: [Add-on Deals Introduction]

For more selection strategies:

• [Sub-category Selection Guide]
• [All Other Selection Content]
• [Product Selection Guide Sharing Platform]

Source: Shopee Seller Learning Center Official Publication. Unauthorized reproduction prohibited.