August 17, 2026 Shopee Malaysia Market Weekly Report: Fans, Sofas, and Bags Lead Trending Searches

1. Policy & Logistics Updates: Commission Fee Adjustment

Attention all Shopee seller partners utilizing the Official Warehouse in Malaysia. A key policy update is now in effect.

• New Commission Rate: As of January 1, 2026 (Beijing Time), the commission rate for Shopee Malaysia's Official Warehouse stores has been uniformly adjusted to 15.12% (including tax).
• Scope: This new rate applies exclusively to orders generated after the effective date (January 1, 2026, Beijing Time).
• Price Adjustment Grace Period: To facilitate a smooth transition, sellers will not be penalized for "exaggerated discounts" if their price adjustments between December 24, 2025, and January 6, 2026, do not exceed the magnitude of this fee change. This provides critical leeway for sellers to update their pricing strategies.

2. Campaign Calendar

Stay ahead of the curve by planning your inventory and marketing campaigns around the upcoming platform events. (Note: Detailed calendar visuals were included in the original report; for the most accurate schedule, please refer to the official Shopee Seller Centre.)

3. Platform Trending Search Keywords

Here are the hottest search terms on Shopee Malaysia for this period. Use these insights to optimize your listings and capture demand. (Listed in no particular order).

• Cooling & Comfort: kipas angin berdiri (Standing Fan), kipas siling (Ceiling Fan), aircond (Air Conditioner)
• Home & Living: sofa ruang tamu (Living Room Sofa), sofa bed (Sofa Bed)
• Fashion & Accessories: handbag women (Women's Handbag), sandal lelaki (Men's Sandals), wallet for man (Men's Wallet), kasut perempuan (Women's Shoes), seluar jeans perempuan (Women's Jeans)
• Travel & Kids: luggage bag travel (Travel Luggage), basikal budak (Kids' Bicycle)
• Lifestyle & Hobbies: squishy toys murah (Cheap Squishy Toys), earphone (Earphones)

4. Cross-Border Flash Sale Bestsellers (Aug 10 - Aug 17)

The following products were top performers in the Cross-Border Flash Sale category. This data is a goldmine for identifying high-demand product characteristics. (Product images were provided in the original report, with prices indicated in Malaysian Ringgit, RM).

Key Takeaways for Cross-Border Sellers:

• Consumer electronics and tech accessories continue to be a strong draw.
• Items that offer a solution for home comfort and organization are performing well.
• Keep an eye on price points within the RM range to remain competitive.

5. Local Seller Flash Sale Bestsellers (Aug 10 - Aug 17)

In tandem with the cross-border trends, local sellers saw success with the following items during the flash sale period. (Product images were provided in the original report, with prices indicated in Malaysian Ringgit, RM).

Key Takeaways for Local Sellers:

• There is a strong demand for practical home goods and personal care items.
• Leveraging flash sales to drive volume on essential items appears highly effective.
• Being located locally allows for faster shipping, a key selling point to highlight.

6. Reminder: Prohibited Items (Category B)

All Shopee seller accounts must strictly adhere to the platform's prohibited items policy. The following items fall under Category B and are banned from listing and sale due to logistics and safety regulations.

• Weapons & Sharp Objects: Arrows/Arrowheads, Knife/Sword models (decorative), Gun-shaped trinkets.
• Batteries & Electronics: Pure batteries (e.g., power banks, external batteries, separate button cells, and high-capacity batteries generally >8000mAh), Electric balance scooters.
• Flammable & Hazardous Materials: Candles, Paint, Powder, Glue, Lubricating oil, Engine oil, Desiccants (e.g., silica gel).
• Chemicals & Liquids: Liquids (>200ml), Nail polish (including gel polish), Nail polish remover, Spray items, Perfume, Essential oils.
• Health & Wellness: All medicines, Health supplements, Medicated plasters (e.g., mugwort patches, foot patches), Tooth powder.
• Food & Botanical Items: Food (including pet food), Aromatherapy items (e.g., mugwort, mosquito coils, incense), Bamboo charcoal products, Spices.
• Other Restricted Items: Strong magnets, Inflatable balls, E-cigarettes and accessories (e.g., e-liquid), Products containing alcohol (non-pure alcohol like alcohol wipes), Adult products, Gambling tools (playing cards, dice, chips), All products containing cannabis or hemp ingredients (including but not limited to CBD, THC, Hemp, Cannabis).

7. Store Feature Guide: Boost Sales with These Tools

Shopee Malaysia offers a suite of powerful features to help you drive sales beyond campaign periods. Here are four essential tools every Shopee seller should utilize.

(1) Chat Broadcast

This marketing feature allows you to send bulk messages to a customized audience segment. It's a direct line to your customers to boost traffic and engagement.

• Benefits: Drives more traffic to your store and products, rewards buyers and fans with exclusive promotions, and facilitates easy interaction & customer service.

(2) Shop Flash Sales

This feature enables you to nominate products for limited-time sale slots within your own store. It creates urgency and attracts visitors.

• Benefits: Increases product impressions, boosts conversion rates, and maximizes sales by driving store traffic.

(3) Bundle Deals

Create product bundles or sets and offer them at a special discount. This is an excellent strategy to increase average order value.

• How it works: Mix and match products, set your discount type (percentage, amount, or special price), and manage all orders easily.
• Benefits: Attracts more clicks to your products, sells more items per transaction, and ultimately increases overall sales.

(4) Add-on Deals

Encourage buyers to purchase more by offering a "Add-on Deal" or "Free Gift" tag on your products. This makes your listing more attractive and can significantly boost order size.

• Benefits: Attracts more clicks, creates a smooth shopping experience, increases items per order, and leads to higher overall product sales.

This report is compiled by the Shopee Seller Learning Centre for guidance purposes. For specific and real-time policy details, always refer to the official announcements within the Shopee Seller Centre.