July 6, 2026 Shopee Malaysia Market Weekly Report: LEGO and Women's Apparel Dominate Trending Searches

Recent Policy & Logistics Updates
Official Overseas Warehouse Commission Fee Adjustment
Effective January 1, 2026 (Beijing Time), the commission fee for Shopee Malaysia's official overseas warehouse has been uniformly adjusted to 15.12% (inclusive of tax).
Key Notes for Shopee Sellers:
- The new rate applies only to orders generated on or after the effective date (January 1, 2026).
- To ease the transition, from December 24, 2025, to January 6, 2026, price adjustments made by sellers that do not exceed the commission change will not be flagged as 'Exaggerated Discounts.'
Activity Calendar
No specific event details were provided for this period. Stay tuned for future updates on promotional campaigns.
Trending Search Keywords (Top 20)
Data from the past week reveals strong consumer demand in toys, mobile accessories, fashion, and home appliances. Below are the top trending keywords:
- lego (LEGO)
- casing iphone (iPhone phone case)
- squishy (Slow rebound squishy toy)
- seluar perempuan (Women's pants)
- sling bag women (Women's sling bag)
- perfume (Perfume)
- baju perempuan (Women's clothing)
- laptop (Laptop)
- tumbler (Tumbler / Insulated mug)
- baju budak perempuan (Girls' clothing)
- kasut lelaki (Men's shoes)
- air fryer (Air fryer)
- jam tangan perempuan (Women's watch)
- jam tangan lelaki (Men's watch)
- glad2glow (Glad2Glow skincare brand)
Note: The list is in no particular order.
Cross-Border Flash Sale Hot-Selling Products (June 29 – July 6, 2026)
Price in Malaysian Ringgit (RM). Data provided for reference.
| Product Category | Price Range (RM) | Notable Items |
|---|---|---|
| Women's Apparel | RM 12 - RM 25 | Casual dresses, long skirts |
| Men's Apparel | RM 15 - RM 30 | Polo shirts, sports shorts |
| Accessories | RM 5 - RM 20 | Sunglasses, hair clips |
| Home & Living | RM 10 - RM 50 | Storage boxes, LED lights |
| Electronics | RM 25 - RM 100 | Bluetooth earphones, phone stands |
Rankings are in no particular order. RM refers to Malaysian Ringgit.
Local Seller Flash Sale Hot-Selling Products (June 29 – July 6, 2026)
Price in Malaysian Ringgit (RM). Data provided for reference.
| Product Category | Price Range (RM) | Notable Items |
|---|---|---|
| Women's Fashion | RM 8 - RM 20 | Hijab, maxi skirts |
| Men's Fashion | RM 10 - RM 30 | T-shirts, formal pants |
| Beauty & Personal Care | RM 5 - RM 35 | Face masks, skincare sets |
| Home & Kitchen | RM 15 - RM 60 | Cookware, food containers |
| Kids & Toys | RM 10 - RM 40 | Building blocks, plush toys |
Rankings are in no particular order. RM refers to Malaysian Ringgit.
Class B Prohibited Items – Important Reminder for Shopee Sellers
To avoid listing violations and shipment issues, ensure your products do not fall under these restricted categories:
- Arrows (arrowheads)
- Strong magnets
- Pure batteries (e.g., power banks, external batteries, including separate button cells and high-capacity batteries >8000mAh)
- Candles
- Gun-shaped accessories
- Knife/sword models (decorative)
- Inflatable balls
- Paints
- Powders
- E-cigarettes and accessories (e.g., e-liquid)
- Alcohol-containing items (non-pure alcohol, e.g., alcohol wipes)
- Sprays
- Glue
- Medicated patches (e.g., mugwort patches, foot patches)
- Tooth powder
- Electric balance scooters
- Health supplements
- Flammable pigments, bamboo charcoal products
- Food (including pet food)
- Incense products (e.g., mugwort incense, mosquito coils, sandalwood, burning incense)
- Perfume, essential oils
- Lubricating oil, machine oil
- Desiccants
- Spices
- Battery-operated products that may accidentally turn on, emit light, heat, or sound during transit
- All medicines
- Gambling items (e.g., playing cards, dice, chips)
- Adult products
- Nail polish (including gel polish)
- Nail polish remover (oil)
- Liquids over 200ml
- All products containing cannabis, hemp leaf ingredients (including CBD, THC, Hemp, Cannabis)
Store Feature Guides – Boost Sales During Non-Promotional Periods
Leverage these powerful tools to maintain momentum even during off-peak seasons.
1. Chat Broadcast
Chat Broadcast is a marketing feature that allows you to send bulk messages to customized recipient groups. It helps:
- Drive more traffic to your store and products.
- Reward buyers and followers with exclusive promotions.
- Engage easily with customers.
2. Shop Flash Sales / My Shop Shocking Sales
Shop Flash Sales lets you nominate products for limited-time slots in your store. Benefits include:
- Increasing product impressions.
- Boosting conversion rates and maximizing sales from store traffic.
- Estimating product demand by viewing clicks and reminder counts.
3. Bundle Deals
Bundle Deals enable you to create product combos with discounts. Key benefits:
- Attract more clicks.
- Sell more items per order.
- Increase overall sales volume.
Three deal types available:
- Percentage discount
- Fixed amount discount
- Special bundle price
4. Add-on Deals
Add-on Deals encourage customers to purchase more by showing 'Add-on Deal' or 'Free Gift' tags. This feature helps:
- Attract more clicks to your products.
- Create a seamless shopping experience.
- Increase items per order and overall product sales.