Shopee Malaysia Weekly Keywords Report — November 13, 2025
(All data sourced from Shopee seller hub.)
🧭 Introduction
This week’s Shopee Malaysia Keyword Report reveals what local buyers are actively searching for — and how Shopee sellers can use these insights to optimize listings and boost visibility.
With Q4 campaigns and year-end gifting season in full swing, both tech products (like PS5 and iPhone) and fashion categories (handbags, dresses, and blouses) are trending strongly on Shopee Malaysia.
🔍 Top Trending Keywords on Shopee Malaysia
| Rank | Keyword (Malay / English) | Translation |
|---|---|---|
| 1 | jam tangan perempuan | Women’s watch |
| 2 | jam tangan lelaki | Men’s watch |
| 3 | beg tangan wanita murah | Affordable women’s handbag |
| 4 | tumbler tahan sejuk | Thermal tumbler |
| 5 | dress | Dress |
| 6 | ps5 | PlayStation 5 |
| 7 | kasut lelaki | Men’s shoes |
| 8 | handbag women | Women’s handbag |
| 9 | blouse | Women’s blouse |
| 10 | ipad | iPad |
| 11 | baju kurung | Traditional Malay outfit |
| 12 | blouse women | Women’s blouse |
| 13 | selipar wanita | Women’s slippers |
| 14 | iphone | iPhone |
| 15 | dress woman | Women’s dress |
📊 Keyword Trend Summary:
- Fashion & accessories remain dominant — 8 out of 15 keywords belong to apparel and lifestyle categories.
- Tech and gadgets such as iPhone, iPad, and PS5 continue to attract strong search volume, reflecting early holiday gift interest.
- The appearance of baju kurung shows ongoing demand for traditional wear, likely boosted by wedding season and festive gifting.
💡 Shopee Seller Insight:
- Combine high-traffic generic terms (“handbag women”, “dress woman”) with niche qualifiers like “cheap”, “Korean style”, or “casual” for better conversion.
- Highlight local relevance — listings including “Malaysia” or “local seller” tags often see 10–15% higher CTR in Shopee MY search results.
🛒 Keyword-Linked Product Examples
- jam tangan perempuan（Women’s watch）
- jam tangan lelaki（Men’s watch）
- beg tangan wanita murah（Affordable women’s handbag）
- tumbler tahan sejuk（Thermal tumbler）
- dress
- keychain
- kasut lelaki（Men’s shoes）
- handbag women
- blouse
- baju kurung（Traditional Malay outfit）
- ipad
- blouse women
- selipar wanita（Women’s slippers）
- iPhone
- dress woman
💡 Shopee Seller Insights
1. Category Focus:
Women’s fashion leads the search landscape, but tech devices (iPhone, iPad) are crucial for Q4. Combining both allows cross-category promotions — e.g., “gift for him/her” bundles.
2. Keyword Optimization:
Include both Malay and English keywords in product titles for best ranking performance, e.g.
“Jam tangan perempuan | Women’s Watch – Elegant & Waterproof”
Shopee Malaysia’s algorithm favors bilingual listings with localized search intent.
3. Seasonal Advice:
As gifting peaks in late November, sellers should focus on fashion bundles (dress + blouse) and tech accessories (iPhone cases, PS5 controllers).
📌 Conclusion
This week’s Shopee Malaysia keyword data shows clear trends toward fashion, lifestyle, and tech gifting categories.
For Shopee sellers, this is the best time to refine listings with localized keywords and target pre-holiday search surges.
Understanding what buyers are searching for — from baju kurung to iPhone — gives you the data edge to craft listings that convert better and rank higher on Shopee search.